FEATURES LIST – Plus Website Management Plan
Custom, Mobile Responsive Website
We will consult with you to create a custom website based upon your needs, current SEO requirements and technology demands. You will have exclusive use of this website as long as you remain a customer. The integrated responsive design will allow the website to cleanly shift between computer, tablet and phone. We will continue to update website functionality and responsive features as this technology continues to change.
Integrated WordPress Content Management System (CMS)
We will install the best selling content management system, WordPress, onto your server (including appropriate configuration of all system files) and customize it to work with your theme and business.
Search Engine Optimization (SEO) Integration
We design every website for passive and active search engine optimization from initial design. We continue to update our websites so that they remain optimized even as technology and search engine algorithms continue to change.
For both security and search engine optimization purposes, we secure your website with SSL (Secure Sockets Layer). SSL secures the information on your website and guarantees against online fraud and theft of sensitive information from your website.
The URL for your website is chosen by Tolero (with SEO and analytics in mind). Understanding that some owners may have an existing or favored domain name that they would prefer to market, we will also help you forward URL (that you own) to your Tolero website. This will enable existing customers and/or patients to continuing using your existing URL. The Tolero website will display seamlessly on your URL (ensuring that any previous and/or existing marketing continues to benefit your practice and brand).
Unique IP Address
Every website that we create is a self-contained, fully functioning website with its own IP Address. We do not create portal sites or sub-sites.
Custom Icon and Text Logo
We will create a custom, web-ready, logo with associated icon for your website. The logo will be created with SEO, mobile responsive technology and website analytics in mind. Each logo will be created in the different sizes (approximately 11 sizes) and formats to seamlessly integrate between platforms (including sizes for primary social media platforms). If you have an existing logo that you would prefer to use, that meets the size and format requirements, then we will integrate in your existing logo as opposed to making a new one.
Video Slider on Home Page
We will create a custom, web-ready, video for the home page slider for your website. The video will be formatted with SEO, mobile responsive technology and website analytics in mind.
Photo Design and Integration
We will include 10-15 rights managed images to be used throughout the website (amount depends upon the demands of the website and the industry). Each photo will be formatted and sized specifically for the space, page and search engine optimization needs. In addition, we will integrate/size/modify any existing photos (provided by you) that you would like to have included on the website.
5 Pages of Text Creation and Integration
We will write, migrate from an existing website and format text into up to 5 pages. These pages include the search engine friendly “Single Page” Home page (all of your primary information in a one page format) plus up to 4 other supplemental pages… (i.e. Contact page, Meet the Team page, article pages, etc…). We can add additional pages as needed in the future (up to a total of 25 pages).
Customization of 3 Communication Forms with Automatic Email Notifications
- Standard: One form dedicated to general contacts
- Optional: One form dedicated to appointment scheduling
- Optional: One form dedicated to gathering reviews
5 Support Tickets per Month
Use a support ticket to request adds/moves/changes. Each support ticket is estimated to cover approximately 10 minutes of work. Additional support tickets may be purchased at the rate of $20 per ticket.
Social Media Integration
We will integrate up to 4 existing social media accounts into the website.
Reliable Server Hosting
We provide managed service level cloud hosting with guaranteed up-time, website backups, database backups, load balancing, 50GB of bandwidth per month per website, and 1GB of storage per month per website. Additional bandwidth and/or compute cycles can be purchased if anticipated or needed.
Managed Server Updates
We consistently monitor and update the server so that load time is maximized and drops and errors are minimized. The ongoing goal is maximum functionality!
Managed WordPress Content Management System (CMS) Updates
We ensure that the underlying code managing the database of information is up to date and functioning flawlessly.
Managed Design Updates
We will update the look and feel of the website, as well as the underlying code, to ensure that it is visually up to date and consistently compatible with changing technology.
24/7 Server Support
MS Exchange Email Account
1 Microsoft 365 Exchange Email account is included. This email account will typically be info@theURLwechoose.com. This email account ensures secure communication between the website and server, Tolero and you, and you and your customers. In addition to this primary account, we will configure up to 3 email aliases per account that can forward to the primary. Additional primary MS 365 Exchange Email accounts are available for $20 per account. We will help you set up and will manage any additional email accounts that you purchase with your website.
Google Local Search
We will submit your website to Google Local search. Local search results appear organically to people who search for businesses and places near their location.
Reports on website traffic and statistics.
Integration of Link to and outside MLS IDX Gateway or Member Portal
For owners and/or agents that have additional access to or have paid for access to a Patient Portal or an MLS IDX system in their area. Tolero will integrate and configure a link to this system if requested.